Posts tagged with “Rants”
Thinking Forward
Two years ago in early 2008 I had a very expensive lunch with my soon to be boss. I tried to begin a discussion about designing and advertising for mobile devices. This was a time when the iPhone was just beginning to gain relevance, as well as other smartphones. Him and his partner shrugged it off claiming that not enough people used mobile browsers for it to generate considerable returns. Look at how it is now with how many people surf the web on a mobile device. Needless to say his company is now kaput.
A big flaw with upstarts is not wanting to take a risk on forward thinking ideas. You shouldn't think what's working NOW but what WILL be working in a year or two. A lot of success comes from being "in" before everyone else. You have to be a step before everyone else. If you're not willing to take risks on guessing what direction the next step is then be prepared for failure.
| 0 Comments / Tags: Theory, Rants | 10:56 PM |
